900lbs of Creative is a collective of experiential designers, interactive artists and visual content developers who design experiences for a diverse range of events, exhibits and digital media.


Technology is finally catching up with our imaginations! No matter what your focus is, it's an exciting but extremely challenging time as we all transition further into the "Interactive Age." Traditional methods of advertising simply won't cut it and campaigns demand more interactive layers to truly resonate with complex demographics. Collaborating with content to reinforce the pull strategy is the future. From the physical to the digital, the experiential focus must cut through the endless media saturation with extraordinary blends of technology, people and brands.

Visual Content/Storytelling

Content is king... no matter how large the LED screens are or how hyper-targeted the digital campaign strategy is. Creative video content may not drive the results you are seeking without layers of impactful and informative motion graphics. High end 3D animation is truly beautiful but stylized 2D visuals can often exceed expectations at more economical price points. The power is in the empathetic nature of the storytelling. Understanding our Clients' business objectives and the results they are seeking is our priority as we help craft their message in a clear, concise and creative way.

Please click on an image below to play Case Study Video:


ActivisionBlizzardLarger     BankOfAmericaLarger BSALarger  h66NFqI1_400x400MavericksLarger    Da-LiteLarger  DMA

FritoLayLarger         GameStopLarger         HKSLarger        KcChiefsLarge       Methodist     PepsiCo3         PMNSLarger         RugDrLarger      Shell     TopGolf     ZTE




The 900lbs studio is based in the heart of Dallas’ most creative area, the Bishop Arts District. Environment plays a key role in our creativity so we designed a studio that promotes the process of idea generation and productivity. Bold colors and custom furniture establish our research lab, where we continually test new technologies and bring experience design to life.


  • IMTS, the International Manufacturing Technology Show i

    Speaking Innovation at Manufacturing Technology...

    Our own Brad Rossacci spoke at IMTS, the International Manufacturing Technology Show that is owned by AMT (the Association for Manufacturing...
  • dallas skyline

    900lbs to Bring Smart City...

    900lbs of Creative, an innovation lab that utilizes emerging technology to create one-of-a-kind experiences, announced a strategic partnership with...
  • Boy scouts of America 360 virtual reality scuba diving

    Boy Scouts of America Virtual...

    It’s been close to two years since the Boy Scouts of America (BSA) came to us with a problem: Kids don’t know what it’s like to be a Boy Scout...
  • Microsoft's Imagine Cup

    Mentoring University of Houston on...

    The University of Houston’s design competition, which serves as the road to the Microsoft Imagine Cup, provides opportunities for students...
  • Magnetic Marketing Article Graphic2

    Magnetic Marketing

      The shift from the Advertising Age to today’s “Age of the Consumer” brought with it a fundamental shift in the role of the Brand…...
  • VMA Storyboard Article

    Storyboard Magazine

    Big thanks to Storyboard Magazine & the great folks at Visual Media Alliance for publishing this new article on 900lbs. It is an honor & we...
Browse More Posts


Dallas Morning News Article   DallasChamber2   FXSW   DallasChamberMTM   DeitzPaperPhoto   Projection Mapping: The Perot Museum   VMAStoryboard   BoyScouts   USPS Vespa AR   Dallas Innovates   D magazine DIA partnership   Smarter cities