“THINK LEFT AND THINK RIGHT AND THINK LOW AND THINK HIGH. OH, THE THINGS YOU CAN THINK UP IF ONLY YOU TRY.” – DR. SEUSS.
We are all very human and our organically human brain intuitively craves the adventurous experiences that motivate and engage our primitive behaviors.
Imagine for a moment, or the rest of your life if you’d like, what it would be like to immerse yourself in an experience that is designed with the human being as the core driver of the design.
Imagine what it would be like if the design of the experience was communicated in the same way the brain computes an experience; from the Limbic housing to the Neocortex.
The conclusion is relatively simple; the handcrafted experience would advance the user outcome(s) and create a more impactful experience for the respective audience, much like the immersive Holodeck 900lbs of Creative custom-designed for the Boy Scouts of America.
BUT HOW COULD YOU POSSIBLY PRODUCE SUCH AN EXPERIENCE?
Thanks to human behavior and human biology, the inherent design of the human being is analogous throughout the human population. As such, the human being serves as a framework from which the design is organically mapped to predict certain behaviors and thus produce experiences that captivate the requirements of the user.
Fundamentally, to ensure our state of happy, human condition, social balance, and organic interactions are highly functional, concentration on the following neurochemicals will induce the capacity required to produce an intuitively impactful experience.
Illustrated through the biology of the human animal, the historically primitive requirements of the brain have the capacity to engage and induce behaviors that inherently supply unprecedented value to the user. Perceptively, what makes for a great experience is you and, in the words of Dr. Seuss, “Today you are you, that is truer than true. There is no one alive who is youer than you.”
Being that every experience is designed to raise the engagement level(s) of the human being, the inherent biology of the user must be delicately sewn into every fiber of every environment. In doing so, the human animal organically engages with the experience, which occurs out of the intrinsic desire to be a part of the perceptively social induced environment!